Ever since the combined release of Apple’s iOS6 and iPhone 5 last week, the tech world has been in an uproar over the introduction of Apple’s own mapping system. Apple Maps, the primary iOS6 mapping service and Apple’s answer to Google Maps, has received less-than-impressive reviews from users. The problems with Apple Maps have already been well-established, but the public continues their apparent celebration that Apple is capable of putting out a weak product.
I have not actually used these maps, nor do I have any intention to buy the iPhone 5. Besides a rather old iTouch, I’m not even really a big Apple user– so don’t think this is all coming from a brand loyalist.
With my news feeds bombarded with the shortcomings of Apple Maps, I guess I don’t really need to see any of this for myself, anyway. With the huge void between the data sets in possession by Google and Apple, is it really surprising that Apple Maps has some glitches? Yeah, Apple may have be unprepared, but these are some of the smartest people in the modern tech world. So guess what, it’s all going to be fixed.
These very quick reactions toward Apple Maps serves as a commentary that tech media will take any chance it gets to bash Apple. There are those who might argue that any inferior product from a company like Apple is simply unacceptable, given the price paid for their products.
No one said you had to buy the iPhone 5. All the trashing hasn’t stopped five million units from being sold already. Companies like Apple and Google have successfully branded their products as necessity. And we bought it. If Apple Maps is something that you need, then you have a difficult life ahead of you.
Apple should have seen the whole thing coming after their split with Google and no one should really be that surprised. So really, let’s take it easy. If you’re that mad with Apple Maps, try Google Maps in the Safari browser or use one of the Android or other tablets that you probably have anyway. Apple will be there when you’re ready. They’re even trying to lure in some of those Google Maps engineers.
Are we going to have to deal with a week’s worth of uproar every time Apple doesn’t meet our expectations? Apparently so. But they aren’t the only demigods of tech and internet that come under major scrutiny over a fault. Facebook’s IPO gets a fresh story every week about the plummet in their worth. That’s the curse of being a tech giant. By gaining the dependency of the public, you get their love and with it, their armchair criticism of your failures.
So, is Apple Maps really that bad? Do share.